The TL is a part laundromat, part high-end coffee bar, and it’s just around the corner from this year’s Martech conference at the Hilton Union Square in San Francisco. It’s the type of place that can dry your undergarments while also serving you a delicious cup of java. James Thomas, CMO of ultra-hot marketing technology
Digital Innovation & Transformation Unplugged
digital innovation
Digital Fintech Asset Management reimagined, from the Demand Side
Yesterday, I read a report that Gen X are ahead of Gen Y, as it relates to their engagement with #Digital #Retail Asset Management. #Fintech and banks jumped ahead from the supply side, each with their individual nuances. Most are not surprised. It is the slice of the Gen Digital pie after all. A counter
The Current Preparedness Checklist for the C-Suite and the Board
How well is the C-Suite, the business strategists, the futurists and the forecasters prepared, for where we are, and may witness well into the future. The future is not the next shiny object, but still remains the Long Term Value (LTV) of the customer, we all desire. digitalbrine.com | Ernest Paul |CC-SA-2 Are we narrowing
Collective Trust leads to earned Social Monetization # collectivetrust.social
Social Monetization is best personified by its own special innate DNA, earned and amplified by the brand organically, not exercised necessarily by social media marketing, nor social engagement. It manifests itself organically, a powerful green aroma spread by the winds, savored and shared by the #collectivetrust.social
Social Media Monetization Curve Alarm
A KPI to consider if the level of social maturity has been achieved, where upon Social Monetization is a firm possibility and execution is warranted. Monetization Pursuance Initiative (MPI) = # of positive non branded posts/total net *100 The % is likely going to be more for non-regulated, than regulated. In either case no one size,
You must be logged in to post a comment.