I was going back in the time machine and recalling one of the jobs I had out of college with a degree in Commerce – working as a Cost accountant in manufacturing. It was a numbers oriented job working on the AOP, boring ledgers and keeping tabs on the monthly variances from paint to man
Upselling and beyond, a balancing act
Was thinking about sending some food stuff (online seller name, intentionally left out) to my sister whom I have not seen in a long time and do my impulsive ‘family good’. I did a ‘food stuff’ search for a deal and promptly landed via an affiliate link, on to a ‘major food site’. Still intent
Social amplification, curated style
An entirely new job description is emerging in the social/content space – ‘ Social Curator’. This new job is emerging out of a natural evolutionary process of sharing and collecting. Think Pintrest as one of the destinations. A social curator would ‘curate’ external content, although not necessarily one’s own (spoon content from other sites, blogs,
Responsive design, responsibly
My recessive geek gene appears to wake up when I think of this new possibility of cascading the content down to different devices; does give me goosebumps. All the HTML5 action and the CSS wizardry. Nice. A great explanation from Smashing Magazine “Responsive Web design is the approach that suggests that design and development should
How to Multiply your Facebook brand page Likes
One of the measurable KPI’s for Facebook marketing is the number of ‘Likes’. More ‘Likes‘ translates to a deeper digital marketing penetration. If you wish to expand your network and/or get a massive bang for your digital campaign/promotion, the reveal tab concept is definitely something you would want in your digital marketing arsenal. This concept
Tuning and configuring enterprise site search
We all know that a good enterprise site search experience not only positively fosters the brand but also compensates for any navigational and UX related deficiencies. So, let’s talk enterprise site search and look at considerations you should have when improving the search experience for your site and your users. Understanding how your users search
You must be logged in to post a comment.